Stand for
one thing

Most wine brands try to be everything to everyone. But you can’t please everyone.
Selaks Taste Collection needed a brand refresh so it could carve out its own niche within
an increasingly crowded market. Marino Selaks started making wine in New Zealand because
the wine being made here was such poor quality. He devoted his life to creating great wine.
His devotion was our inspiration – with a generous pour of gorgeous, joyous, over-the-top visuals.