Hansells have partnered with The Business to work on a host of new product and brand developments in the supermarkets across multiple sectors. We are really excited about being able to identify new opportunities for growth, how new and existing brands will be defined and developing that brand from a strategic, packaging and communications point of view.
It turns out that people in the New Zealand media industry are currently afflicted by an epidemic of agoraphobia, an irrational fear of open spaces that often precludes sufferers from going outside. Luckily we have the antidote.
We are super chuffed to have picked up 3 Golds at the Marketing Awards, which were held at The Langham yesterday – the biggest haul of the night.
It’s another great win with our client iSite media, which follows the 5 golds and the Nexus Supreme at the Direct Marketing awards earlier this year. It was also fantastic to be finalists in 5 categories with our client Constellation Brands for the very successful Selaks Roast Day campaign.
This is a superb result for us because we orchestrated some fantastic results on tight budgets and without the resources of many of the big brands we were competing with.
We are happy to report that our long term client, independently owned and operated New Zealand based Appserv, has been acquired by Spark for $17 Million.
The finalists have just been announced and The Business are proud to be finalists in the marketing awards in 11 different categories for our Selaks Roast Day and iSite media campaigns.
The Business are delighted to welcome Davanti Consulting as a new client. Davanti is one of the most respected business transformational firms in New Zealand, working with big business to deliver change programs and the premier partner for SalesForce in New Zealand.
We are excited to be helping Davanti refresh its brand and marketing communications.
Rory Walker, Senior Business Manager at Davanti, says:
“The Business came recommended to us after we found we needed help at a strategic level to develop our brand proposition. We’d spoken to a few agencies but found The Business quickly showed they had a grasp on our challenges and operate in the same “business first” pragmatic way that we do.”
Last week the Clinicians marketing team won the 2014 Pharmaceutical Marketing awards for the Women”s range campaign we put together.
Last week Clinicians won Gold in the Natural Health Products Awards. This was for “Clinicians For Women”, the highly successful campaign we developed with Clinicians last year that involved branding, digital, in-store and advertising.
This is a great recognition of the team”s achievements in the industry and builds on the commercial success of the campaign.
The Business and iSite media took 4 golds, a silver and the supreme award at the Direct Marketing awards last night.
It’s fair to say it was a big night for all and we are very chuffed to have been a part of such a huge win at the prestigious awards.
