Everyone loves a homegrown success story, so imagine how excited we were when we were appointed to work on Cecile’s range of muesli’s. Based in the sunny Hawke’s Bay, Cecile’s is one of the rising stars in the rapidly growing premium muesli category. Many put their growth down to their flavour innovations (like Boysenberry and Gold Kiwifruit) as well as their focus on health and sustainability – so we’re feeling pretty good about partnering with them and taking to the next level.